The COVID-19 scenario has given e-commerce platforms the boost that they needed. People are avoiding going to the markets to buy their groceries and are practicing social distancing. It is no wonder that online.
Jumia, which offers the largest e-commerce platform across the African continent, has reported a massive spike in grocery requirements. It has recorded a demand that is four times more in the first four months.
During the current scenario, grocery shopping can almost be like fighting for survival. With people fighting over the last bag of rice at grocery stores and websites running out of supplies every minute, it.